Omegawave PR Plan
The PR plan presented was created to increase awareness and knowledge of Omegawave and their products. The plan includes an overview of the science behind Omegawave and identifies the target audience to better promote the Omegawave Coach product. This PR plan was written for a class assignment.
University of Oregon Dance Team Media Kit
For a class assignment, I chose to create a media kit for the University of Oregon Dance Team. UODT is a student-run competitive team within the Club Sports Program. I created this to help bring awareness to the teams participation at USA Nationals in Anaheim, California. In this media kit is a cover letter, a backgrounder, a factsheet and a news release.
CDC Case Study
The Center for Disease Control’s created a social media campaign based on the idea of a zombie apocalypse. This case study analyzes that campaign. It includes research, the planning and communication that went into the campaign, as well as an evaluation and a conclusion. This case study was created as a class assignment.
Shareholder Letter
This shareholder letter was written as a class assignment and addresses the success of the Major League Baseball organization. It speaks of its revenue as well as its partners and what can be expected from the organization in the future.
American Cancer Society: Relay for Life
In class, we worked as a group with the American Cancer Society to help promote their Relay for Life event at the University of Oregon campus. This includes a description of our client and an analysis of their problem. This was used to then create a plan that would bring a larger number of participants to their event.
Kali Mungovan 